Attracting consumers of organic products on the strategic drive journey

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Les 2 Vaches Success Story
Attracting consumers of organic products on the strategic drive journey

With a 33% increase in sales of organic products between 2017 and 2018, click & collect is the ideal channel to reach people who buy organic.

This can be explained by the similarity between the profile of click & collect consumers and that of consumers who prefer organic products: young people, families and connected shoppers.

Discover how Les 2 Vaches used budgetbox to successfully emerge on this important channel and achieve +60% in sales by targeting strategic consumers.

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